Let's analyze one of the objections of the participants of the challenge: «I have high quality standards for materials. I want to write and publish long reads, so the regularity of posting every day is not suitable for me »Longread people were the first to burn out on the streams. Simply because it is physically and intellectually difficult. Now you won't see longreads from them even once a month.
A few personal points:
- If you publish unique content on Facebook every day, and people react to it, then your reach automatically grows for each post and inflates the «friends» queue.
- Longreads are a completely different genre from posts. They are posted in specialized places (media) and read by a specialized segment of readers.
- Longreads take longer and are more likely to be stored in the back drawer. In other words, they have a completely different consumption scenario.
- Investing in longreads is more risky than investing in regular fasting. But the exhaust can be several times larger.
- Longreads are an elephant. It can be written in parts every day, and published at the end of the week. So...
If you want to write a longread on a topic, write the first part of it today. Tomorrow - the second. Or continue from either end. And put a screenshot of the note as a report, for example.
And if you publish it to the channel? What if the audience also has a bomb?
